Jacob Coutino Jacob Coutino

TURBOTAX: THE TAX BREAK UP

Art Direction for an off-season TurboTax campaign featuring Adam Devine, centered around getting potential new customers to switch from their old CPA to a TurboTax Expert.

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Jacob Coutino Jacob Coutino

FULL DIVE: IDENTITY

Identity and logo exploration inspired by Japanese shonen-style brand marks from the 80s and 90s for the graphic novel Full Dive written by me.

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Jacob Coutino Jacob Coutino

TECHNICOLOR SAGA: IDENTITY

Branding and identity inspired by Japanese shonen-style brand marks from the 80s and 90s for the graphic novel Technicolor Saga written by me.

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Jacob Coutino Jacob Coutino

GOOGLE PLAY: GO PLAY

Art Direction and Character Design for the launch campaign of Google Play’s updated platform Go Play. Now, there’s a new way to Play with Google Play, turning a destination for downloads into a service that offers a world of discovery for it’s users.

Official Character Designs created for animated segment during spot, pictured below.

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Jacob Coutino Jacob Coutino

NUCLEAR DAISIES

Illustration & animation work for music video Hush by the Nuclear Daisies.

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Jacob Coutino Jacob Coutino

KOBEE'S

Rebranding exercise to modernize and energize an all-natural cosmetics brand in order to stand apart from other competitors. Sold at REI.

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Jacob Coutino Jacob Coutino

THE WONDERER

Exploratory personal illustrations about searching for yourself.

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Jacob Coutino Jacob Coutino

RACETRAC: #OUTFREEZETHEFREEZE

To launch The Freeze’s new line of frozen drinks at RaceTrac, we created a campaign challenging viewers to share how they drank a Freeze Blast.

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Jacob Coutino Jacob Coutino

MERCEDES-BENZ: CHRISTMAS STORIES

A series of handmade Christmas stories for the holiday season built for the sole purpose of garnering brand love for younger, social-savvy audiences.

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Jacob Coutino Jacob Coutino

HOME DEPOT DECOR: HOLIDAY

Now The Home Depot is about more than just power tools, paint and gardening supplies with the introduction of decor to their permanent offerings. And this holiday season, Santa finds out just how inviting and comfortable these new offerings are.

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